Showing posts with label press releases. Show all posts
Showing posts with label press releases. Show all posts

Monday, 28 March 2016

Double-take, # 218

The penultimate seasonal mangle of Easter 2016 comes from Waitrose (and has been sitting in the ‘seasonal’ folder since last year, awaiting its moment). It’s hard to tell whether it is a typographical slip or an attempt to make an unfamiliar word logical:

Link: Waitrose Media Centre, ‘Sinmel Cake’
Sinmel cake

Monday, 20 April 2015

Multimangle, # 15

Another contribution from Dr Faustus. This press release, reproduced verbatim on the Coombe Monthly website, offers a confusion of dates, some odd diction and punctuation, and, as both heading and subject line, a couple of nasty apostrophe catastrophes:

The Lib-Dems have sold us out, we need a workers MP on a workers wage; TUSC supporters held a protest yesterday (Monday 4 April) to protest […]; email date 7 April, press release date 7 March

Sunday, 17 November 2013

Spellchecking Is Never Enough, # 94

More article/noun mismatches, today from the world of clothing. This one comes from a blog:

Link: Katy Werlin, ‘Head to Toe: A 14th Century Woman’, The Fashion Historian (10 March, 2011)*

This unintentionally humorous description is from an article in The Telegraph, but seems to be quoted from a press release:

Link: The Telegraph, ‘Ryanair: extra baggage and lower charges herald customer-friendly upgrade’


* The statement is factually as well as grammatically mangled. Amongst other authorities, Françoise Piponnier and Perrine Mane observe that ‘[b]raies […] were worn exclusively by men’ (Dress in the Middle Ages, trans. Caroline Beamish. New Haven and London: Yale University Press, 1997, p. 41).